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THE COMPANY : EVENT REPORT

 "RFID Transformation Roadshow 2010"

 Venue : IRDA Function Room, Danga Bay, Johor Bahru

 Date : 29th July 2010

The roadshow was organized by Malaysian Communications and Multimedia Commission (MCMC) and Iskandar Regional Development Authority where the objectives are to promote and transform the awareness and showcase RFID technology and to listen to the industry experts. This would be a platform for us to share our ideas and thought on business models, new trends in RFID, and changing consumer expectation. There were around 50 people from many sectors such as suppliers, system integrators, and vendors who attended the event.

The highlights of the roadshow are RFID seminar and exhibition. In this event, we have showed a simple demonstration of e-Tyre Manager and our active solutions. We also exhibited our special tags, metal tags and laundry tags. During the exhibition we received many enquiries regarding the products and the applications. We also were invited to be one of the speakers for the seminar presenting our case study on tyre management using RFID.

From the roadshow activity, we have successfully increased the public awareness of our products especially e-Tyre Manager and active solutions. Many participants have expressed their interest in our products especially on e-Tyre Manager because of its cost saving and safety value benefits.